“I love cold calling.” This was how one of my initial meetings with Lisa Ritchie began. Now, in my opinion, this was one for the record books – cold calling? No one loves cold calling. But this spunky, outgoing mother of two was serious.
At the time, Lisa was a branch manager for a local personnel service. I personally knew that she was very good at networking as that was how I’d met her in the first place. She told me that she loved developing strong relationships with people and that she was good at it. She was just tired of doing it for someone else’s (her employer’s) benefit. Lisa also felt like she wanted personal growth; she knew that she had the skills and the ambition to do more than she could in her current career.
As the mother of two small boys, she also wanted to have more flexible hours and more control over those hours and over her future. In her words, she wanted more possibilities…And that’s what The Entrepreneur's Source is all about.
Through our process, Lisa evaluated several different business models and she found that there were certain elements that appealed most strongly to her: business to business sales seemed to fit both her lifestyle goals as well as her skill set and a home based business gave her the flexibility she was looking for. SuperCoups, a direct mail advertising business, fit her goals, needs and skills. As she started her business, almost a year ago, here’s what Lisa had to say about The Entrepreneur's Source:“The steps we took throughout the process were right on target and I learned so much about myself. As I embark on this wonderful adventure, I am nervous and excited; but I am not frightened. Thanks to you and The Entrepreneur’s Source, I know that any fear is emotional because all the research and data support my decision.”
Lisa started in March of 2006 and is off to a fantastic start with some big goals for 2007. “After one year in business, I couldn’t be happier with my decision. I am building a solid client base and having fun every step of the way. I love having the chance to help other businesses grow. Personally, being my own boss has allowed me the flexibility to be around for more my children. That flexibility is payment in itself.”
To find out more about Lisa’s business or for online coupons from great local businesses; visit www.capitalcitysupercoups.com.
